Amanda Galpin Googe
Digital Design Leader | UX/UI Strategist | Brand Systems Designer
770-310-2299
AmandaGalpinGooge@gmail.com
Multidisciplinary digital designer with 15+ years of experience in UX/UI, brand systems, and creative leadership. Proven success driving website redesigns, design system governance, and accessible experiences across nonprofit and corporate sectors. Adept at mentoring creatives, cross-functional collaboration, and balancing user needs with business goals.
Core Skills
UX/UI Design | HTML/CSS | WordPress & Sitecore | Responsive Web & Mobile | Accessibility
Adobe Creative Cloud | Canva | Figma (Beginner)
Professional Experience
UI Developer
Boys & Girls Clubs of America - Atlanta, GA | 2015 - Present
Mission: To enable all young people, especially those who need us most, to reach their full potential as productive, caring, responsible citizens.
- Led 2024 platform migration of BGCA.org to WordPress; implemented responsive templates and scalable UI components.
- Introduced accessibility-compliant color palettes and testing tools based on WCAG standards.
- Conducted A/B tests using Optimizely with Sitecore and WordPress plugin (AB Split Test) to improve engagement and conversions.
- Maintained and applied a cohesive digital brand system across BGCA.org and social media channels.
- Collaborated with contract developers to translate design comps into responsive, accessible web experiences.
Graphic/Web Design (Contract via The Creative Group)
Boys & Girls Clubs of America - Atlanta, GA | 2014 - 2015
Hired at Boys & Girls Clubs of America to assist with Web and Email development.
- Designed HTML emails, templates, and microsites in SharePoint.
- Created promotional assets for digital fundraising campaigns.
Web Designer
Cartera Commerce (formerly Vesdia) - Atlanta, GA | 2009 - 2013
Cartera Commerce was the leading provider of card-linked marketing solutions that increase revenue and customer loyalty for merchants, banks, issuers and loyalty programs.
- Designed UI, email, and marketing materials for merchant and loyalty programs.
- Managed Umbraco CMS content updates and asset handoff to devs.
Production Artist
Hilltop Design Group - Atlanta, GA
Creative Director
Secrets of the South Media - Savannah, GA
Education
Art Institute of Atlanta | Atlanta, GA | Web Design, Visual Communications
Georgia Southern University | Statesboro, GA | B.B.A. Marketing/Advertising - Minor in Art